EVOLVE & TRANSCEND
Where soulful leadership meets
strategic transformation.
At Big Joy Theory, we believe that businesses built on joy, purpose, and alignment don’t just succeed—they create ripples of healing and growth for everyone they touch. To expand our impact and support wellness leaders at every stage of their journey, we’re introducing two powerful offerings: Evolve and Transcend.
Experience the power of intuitive business guidance with a free 30-minute consultation with Dr. Jax Black, The Joy Maximizer. Discover how strategy meets soul and clarity meets calm to align your next chapter of growth with joy and purpose.
From growth to graceful exits, we help you evolve and transcend with joy.
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FREE CONSULTATION
Awaken the Next Evolution of Your Wellness Business
Exclusive for Natural Awakenings Charlotte readers
Big Joy Theory is offering a free 30-minute consultation with Dr. Jax Black, The Joy Maximizer. This is your opportunity to experience the power of intuitive business guidance firsthand—where strategy meets soul, and clarity meets calm. In this one-on-one session, you’ll uncover the energetic and strategic insights that can shift your business from effort to ease, aligning your next chapter of growth with the deeper rhythm of your purpose.
Availability is limited—reserve your complimentary session today and step into 2026 guided by wisdom, joy, and your highest frequency of success. -

EVOLVE
Growing Your Leadership & Your Wellness Business
For those ready to grow, lead, and shine from within.
Evolve is designed for wellness leaders, conscious founders, and entrepreneurs who want to elevate their leadership while staying rooted in authenticity and purpose. It’s not just coaching—it’s an awakening of the heart and strategy of your business. Through personalized coaching, joy-driven leadership frameworks, and collaborative master circles, Evolve guides you to build a thriving business that flows from your deepest values and vision.
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TRANSCEND
Selling Your Wellness Business
For those ready to honor their legacy and transition with grace.
Transcend supports wellness entrepreneurs who are preparing to sell or pass on their business. Led by Joy Broker, Tomer Yogev, we merge business acumen with heart-centered guidance to ensure your exit isn’t just a financial transaction but a sacred transition. From soulful business valuations to buyer matchmaking and transition coaching, we help you honor your life’s work while stepping confidently into your next chapter.